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In 2007 A&A Optical Company achieved the highest sales in our history and we attribute this success to you, our loyal customers. We worked diligently throughout the 4th quarter of 2007 with our product, marketing, operations and sales teams in preparation to exceed your expectations, improving our business processes in order to serve you even better in 2008.
This is our promise to you:
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Our Product Team will continue to:
- Produce fashionable eyewear in vibrant colors and unique designs to keep your frame boards exciting and dynamic
- Use the finest materials and the latest technology in eyewear development to insure your patients are happy and satisfied
- Offer competitive prices to grow your profits
Our Marketing Team will continue to:
- Help you compete in the marketplace by providing you with brand information, ad slicks and product marketing updates
- Obtain more exposure for all our brands using top industry trade publications, drive editorial coverage in various media outlets and consistent internet marketing
- Develop effective, creative, in-office POP to increase your product sell through
- Introduce several new user friendly and new ordering features on A&A website to enhance your on-line buying experience
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Our Sales Team will continue to:
- Grow an extensive Sales Staff covering America, Canada, Latin America and Europe – from your sales consultant & regional managers through home office sales support – to meet your needs
- Knowledgeable & resourceful sales force committed to being your true business partner
- New promotions available upon every visit to provide you greater profits
Our Operations Team will continue to:
- Implement new systems and technology to quickly answer your calls & efficiently fill your orders
- Create useful reporting tools to keep you informed of your A&A Account activities
- Provide a friendly, supportive and proactive customer service experience.
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In late summer of 2008, we will move to our new state-of-the-art home office. The new facility is being designed to allow us plenty of room to grow, so we can serve you efficiently for many years to come.
Thank you for allowing A&A Optical to be a partner in your business. We will continue to strive to find the best ways to service your needs, and to provide you with the “Ultimate Eyewear Buying Experience”
Robert Liener
President/CEO
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